Recognizing the pivotal role of new flavors and formats in propelling growth within the energy category, Monster Reserve Orange Dreamsicle is packed with a fusion of zesty orange notes and velvety vanilla bean undertones. This latest addition joins the esteemed Reserve lineup, alongside Monster Reserve White Pineapple and Monster Reserve Watermelon.
“We know PMPs give shoppers a feeling that they’re getting better value for money, so in these challenging times the launch of price-marked multipacks for Monster Juiced Mango Loco and Monster Zero Sugar Lewis Hamilton offers a point of difference that shoppers can’t get in larger stores and will help to drive sales for convenience retailers,” said Helen Kerr, associate director of Portfolio Development at Coca-Cola Europacific Partners GB.
Image Credit: Coca-Cola Europacific Partners